Master Marketer series to be held in El Campo will feature four two-day sessions

Writer: Blair Fannin, 979-845-2259, b-fannin@tamu.edu

Contact: Dr. Mark Welch, 979-845-8011, JMWelch@tamu.edu

COLLEGE STATION – The 2013 Master Marketer series conducted by the Texas A&M AgriLife Extension Service will include four two-day workshops during September and October at the El Campo Civic Center and Museum, according to coordinators.

The center and museum is located at 2350 North Mechanic in El Campo. The workshops are aimed at enhancing marketing skills, said Dr. Mark Welch, AgriLife Extension grains marketing economist.

“The approach is from a real-world standpoint using numerous case-study examples and simulated problems,” Welch said.

Wheat

2013 Master Marketer workshop topics include development and implementation of a marketing plan, basic and advanced marketing strategies, fundamental and technical analysis, marketing discipline and weather impact on market prices. (Texas A&M AgriLife Extension Service photo by Blair Fannin)

Topics include development and implementation of a marketing plan, basic and advanced marketing strategies, fundamental and technical analysis, marketing discipline and weather impact on market prices.

Scheduled dates, presentations and speakers are:

- Session I: Sept. 18-19, Review of Market Basics and Legal Issues. Speakers, all with AgriLife Extension, will be Welch; Dr. Stephen Amosson, economist-management, Amarillo; and Dr. Wayne Hayenga, professor emeritus and economist.

- Session II: Oct. 2-3, Technical Analysis and Crop Insurance Strategies. Speakers will be: Alan Brugler, president of Brugler Marketing and Management LLC, Omaha; and Dr. Art Barnaby Jr., agricultural economics professor, Kansas State University.

- Session III: Oct. 16-17, Weather, Grain Fundamentals, Cotton Fundamentals and Financial Management. Speakers will be: Dr. S. Elwynn Taylor, Extension climatologist, Iowa State University; Dr. Robert Wisner, agricultural economics professor, University of Tennessee; and Dr. Danny Klinefelter, AgriLife Extension Service economist, College Station.

- Session IV: Oct. 30-31, Livestock Fundamentals, Marketing Plans and Discipline. Speakers will be: Dr. David Anderson, AgriLife Extension Service livestock economist, College Station; Darrell Holaday, private marketing/management consultant, Kansas; Stan Bevers, AgriLife Extension economist, Vernon; and Dr. Rob Hogan, AgriLife Extension economist, Fort Stockton.

A no-cost leveling workshop will be held Sept. 17 before Session I for individuals who are not at the intermediate-to-advanced level in using futures and options.

Workshop registration is $340 and can be done online at https://agriliferegister.tamu.edu/AgEco.

For more information, call 979-845-2604.

 

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